Our Support: Marketing, Website Design, and Email Marketing for this online company serving all of the US & Canada
Scout-N-Hunt is an online subscription map company. Since working with Visionary Design Concepts, they have grown by 40 percent each year but then this last year they hit a road block. Their spring Automatic Subscription renewals were quite low due to expired created cards. Scout-N-Hunt feared it would be their worst year in business and that they would lose many customers.
Visionary Design Concepts was tasked with getting these customers to renew. A new marketing plan was developed. They identified that their messaging was using too much insider language that they didn’t understand. They clarified our messaging for that younger audience then marketed to them through their website, google ads, social media and email marketing.
Scout-N-Hunt had built up a substantial email customer list but was no longer targeting non-customers. Visionary Design Concepts created a nurture email campaign to engage unengaged customers and further grow their email list. Finally, Visionary Design Concept leveraged all Scout-N-Hunt’s marketing channels to promote their Podcast. The Podcast listeners continue to grow. The results, Scout-N-Hunt ended their year with their most profitable year ever.
“The Marketing Plan created to leverage my podcast and email marketing has given me my most profitable year ever. What a relief since, I was fearing an unprofitable year.”-Ann Jandernoa, Owner