News

Resources to improve your marketing and grow your business

 

April 16, 2024

About StoryBrand

A framework that amplifies and clarifies your marketing message. Many quality marketers will tell you that your brand needs to tell a story. But very few tell you HOW. Enter: the StoryBrand framework The StoryBrand framework is a seven-part messaging system that invites your audience into a story about your brand.

April 3, 2024

Email List Building & Campaign Suggestions

Steps to Build Your Email Subscriber List Client: Apple Orchard Create Lead Generating PDF to Build Your Email Subscriber List: Ex: 3 Simple Ways to Store Apples so Stay Fresh Longer Email Campaign Steps  -Create a landing page on the website or use your email service provider form/popup options so people can sign up for your PDF -After potential clients enter their email address, they receive a thank you for requesting this free resource message.…

October 6, 2023

How To Build Your Brand Story

Steps to Build Your Email Subscriber List Client: Apple Orchard Create Lead Generating PDF to Build Your Email Subscriber List: Ex: 3 Simple Ways to Store Apples so Stay Fresh Longer Email Campaign Steps  -Create a landing page on the website or use your email service provider form/popup options so people can sign up for your PDF -After potential clients enter their email address, they receive a thank you for requesting this free resource message.…

October 6, 2023

How to Build a StoryBrand for Your Business or Nonprofit

Here is where the rubber meets the road. Building a StoryBrand is all about creating a clear message that resonates with your target audience. In the words of Donald Miller, “when you confuse, you lose.” Step #1: Create a BrandScript The first step to building a StoryBrand is to create a BrandScript. This is an elevator pitch. This messaging is the foundation of all your marketing materials.